Sales training in China has made me a tougher buyer. One thing I no longer have time for is a sales person who tries to sell me something different before I have made a decision on his original pitch.
Sell one thing at a time. That’s my advice for yo...
Mike Cai is relying on word of mouth, not advertising, to sell Caterpillar's massive construction machines in China. His strategy: roadshows. He hauls things like 38-ton tractor-scrapers (seen above) all over China to demonstrate their functions. Peop...
There is a new kid on the China SEO Block! Well, actually it is a group of old hands who have pooled their talent to create a powerfully needed new company: Culture Fish Media.
CultureFish Media personalizes their China-US business partnerships with emerg...