John Delavera’s “Turbo Big Bang!” is released on May 17, 2008 and “The Delaverian Marketing Method” is included to the package. The “Method” will be OFFICIALLY released later this year as a phy...

Show 165 of The Engaging Brand leadership and marketing podcast is ready just for you. To subscribe or listen on your PC now - both for free, you don't need to download anything - it is all explained at the...

Show 165 of The Engaging Brand leadership and marketing podcast is ready just for you. To subscribe or listen on your PC now - both for free, you don't need to download anything - it is all explained at the...

The results of our poll on how Online Marketing Blog readers use Twitter are in. We had over 220 responses, which isn’t a bad sample considering this blog is fairly niche with a modest sized (and very smart) audience. Below I’ve listed...

...s are usually the ones who benefit the most. I’ve always prided myself on embracing the latest and greatest. So when the marketing paradigm shifted to Web 2.0, I jumped [...]...

Check this out, C2dvd.com, but be quick because it won’t last long. Marketing asked me to put together a “temporary site” to introduce our new DVD-based product line called “C2: Giving Movies a Second Look.” I’m excited...

According to some, email marketing is dead because of beefed up spam filters. Others say that interruption marketing - where you’re life is interrupted by some marketing pitch has reached the end of its effectiveness. Email marketing is definitely a...

...eaper, but thanks to its Java interface, 8 of 10 times I wanted to use it with clients they couldn’t launch it. The web marketing discussion... For the rest, please visit my blog.......

Bruce Horovitz reports in USA Today that Baskin-Robbins, the world’s largest ice cream chain, will announce plans to sell soft-serve ice cream, a risky marketing move that it has resisted since its founding 62 years ago. With ice cream industry sale...

...urpreendente Importante Agora é só pegar esses adjetivos e utilizar em tudo que você e sua empresa fazem: uma campanha de marketing fora do comum um produto surpreendente um serviço [...]...

Though Facebook has been around since 2004, I continue to see people joining it all the time. The digital scrapbooking community particularly has a growing presence (not really surprising, as digi-scrappers would be drawn to the virtual community features...

...alled FeedaPalooza that’s designed to do just that. The man behind the concept of FeedaPalooza is Aaron Abber, an online marketing whiz who I’ve been getting to know. He came up [...]...

Blogging Is about Relationships In this series, we’re putting context around the issues of trust and control that concern companies as they consider blogging. Marketing wants to start a blog. Product thinks they should do one. Sales says it’...

Keywords! The very word has gained so much importance in the past few years, in the field of online marketing. To make the work a bit easier for the keyword writers, there are many tools available nowadays. If one gets an idea of the people’s needs and ...

Facebook. LinkedIn. Squidoo. MySpace. Twitter. Bebo It’s great to have so many tools available to connect to others and promote your own business. But when is enough enough? . I see an epidemic here in the marketing world. People are using not one,...

So last year The Age of Conversation was published.  This was a book that a 100 or so bloggers wrote stories about different marketing topics.  It was a great experience participating in it and all the money went to a great cause.  It looks like that t...

So last year The Age of Conversation was published.  This was a book that a 100 or so bloggers wrote stories about different marketing topics.  It was a great experience participating in it and all the money went to a great cause.  It looks like that t...

As you may have noticed, we’re in the process of moving our two WordPress blogs, What’s Innovation Got to Do with It? and PR and Marketing Mentor™ to our own company domains, respectively: http://www.CreativeSage.com and http://www.CathrynHrudicka...