What We Do ... We specialize in contingency-based Manager, Director, and VP-level executive searches for online marketing and ecommerce. We are in constant contact with the Internet industry's best players, and we speak their language and offer them t...

...r or splatter of news on the Internet: companies large and small are lowering sales forecasts for 2009. In general, that means marketing budgets are going to get cut. It’s a particularly foreboding [...]...

Sometimes, better copy isn’t the solution to a client’s marketing problem. As a value-added copywriter - someone offering your clients more than vowels and consonants - you should know how to generate success for you clients, even if it doesn&...

...l and Outstanding Bloggers of Successful Blog. Click on the titles to enjoy each selection. The Specials this Week are The Marketing Fresh Peel has brought us . . . [...]...

...l and Outstanding Bloggers of Successful Blog. Click on the titles to enjoy each selection. The Specials this Week are The Marketing Fresh Peel has brought us . . . [...]...

...led five of my colleagues—a balanced panel of liberals, moderates and conservatives—to join me in getting this much-needed marketing conversation started...and we're chattin' it up over at The Daily Fix. Especially interesting is just how diff...

For the last few years I’ve worked in high-stress startup technology environments. Two issues that really grind on a startup are the lack of realistic expectations in the marketing and sales process as well as the drive for new features needed for ...

1) Pros, Profs, Students – Join PR OpenMic | PR Open MicWith more than 2,000 members, PR Open Mic is focused on “preparing the next generation of PR practitioners by enabling interaction with people from around the world in this community network.” ...

My original and only business plan for my company was based on a Dr. Suess book. I wish I were kidding. Owning up to my liberal arts major and rebellious roots, I didn't think I needed a "real" plan. And,...

We’re excited to be featured this week in an exclusive case study by MarketingProfs, the leading online resource for marketing professionals. We’re big fans of MarketingProfs’ in-depth reports and newsletters, and we’re grateful th...

This week's marketing links from my Delicious Bookmarks: MarketingProfs Knowledge Exchange : Ethics of blogging ...

For those who don’t click through to comments on yesterday’s post, I feel I must repeat here Ronni Bennett’s comment about the use (and misuse) of generational labels: This is a topic that irritates me at the other end of the generational divide. El...

In a classic marketing blunder, the UK City of Birmingham recently printed 720,000 leaflets with the skyline of the US City of Birmingham skyline urging people to recycle! The full story is covered... Imagine...fooling your blog into believing it is pop...

Nos dias 7 e 8 de agosto aconteceu a primeira edição do SMX (Search Marketing Expo) no Brasil, o SMX São Paulo. O SMX já aconteceu em diversos países e é um dos maiores (talvez o maior) eventos sobre o tema. Eu tive o prazer de participar da ediçã...

According to a recent post on KIZER and BENDER's blog, I am the parent of two GenZ kids. The oldest Generation Zers were in 1994, making them the ripe old age of 14. The youngest are yet to be born....

Looks like the marketing folks over at LinkedIn had the good wisdom to hire Lee and Sachi LeFever to make a LinkedIn video. Enjoy! I particularly like the emphasis on the idea that using LinkedIn isn’t just about building connections, but about act...

Facebook. LinkedIn. Squidoo. MySpace. Twitter. Bebo It’s great to have so many tools available to connect to others and promote your own business. But when is enough enough? . I see an epidemic here in the marketing world. People are using not one,...

So last year The Age of Conversation was published.  This was a book that a 100 or so bloggers wrote stories about different marketing topics.  It was a great experience participating in it and all the money went to a great cause.  It looks like that t...

So last year The Age of Conversation was published.  This was a book that a 100 or so bloggers wrote stories about different marketing topics.  It was a great experience participating in it and all the money went to a great cause.  It looks like that t...

As you may have noticed, we’re in the process of moving our two WordPress blogs, What’s Innovation Got to Do with It? and PR and Marketing Mentor™ to our own company domains, respectively: http://www.CreativeSage.com and http://www.CathrynHrudicka...